Cyberwoven

UX/Content Strategist

Columbia, South Carolina Metropolitan Area

Full-Time

Junior

Doesn't Require College/University Enrollment

2024-04-17

4.9

Cyberwoven is a full-service web, branding and marketing firm. Our team of 40+ marketers, designers, and developers create user experiences that are unique, intuitive, and seamlessly connected with the marketing and operating strategies of our clients.

**This is a hybrid position, with a requirement of 50% in-office time in Columbia, South Carolina.**

Who are we looking for?

A talented strategist with a positive attitude to join our growing team who:

Thrives on creating business impact through understanding and achieving client goals
Possesses high attention to detail, excellent time-management, organization, and communication skills
Desires to learn, continuously improve, and adapt to market and technology changes
Partners cross-functionally in an effective, friendly, and collaborative manner
Can distill many inputs (e.g., competitor research, brand voice, client direction) into content strategy and key messages
Will own content creation from conception to completion: determining strategy, drafting copy, incorporating team and client feedback, and optimizing the content for the platform
Possesses a bachelor's degree and 1+ year experience as a UX or marketing professional

What will you do?

As a UX/Content Strategist, you will play a crucial role in shaping the digital experiences we create for our clients. Your expertise will guide the content strategy from the initial concept to the final implementation, ensuring it aligns seamlessly with client goals and our commitment to superior user experiences. This role demands a strategic thinker who can assess and interpret needs and translate them into effective content frameworks like wireframes and site maps.

Research and Analysis: Conduct comprehensive research to benchmark industry standards and evaluate competitor strategies. Gather detailed insights from client’s existing digital assets to thoroughly understand their business objectives and user engagement metrics.
User-Centric Approach: Utilize research, competitive analysis, and information architecture best practices to identify content solutions that address business challenges. Deliver intuitive, engaging, and elegant online experiences that achieve measurable results.
Strategic Development: Formulate content strategies that integrate client objectives with user-centric design principles. Develop insightful questions for stakeholder meetings and utilize the gathered data to craft strategies that enhance user experience and meet business goals.
Content Architecture: Design and implement content frameworks that guide the creation of intuitive user experiences. Produce foundational documents such as wireframes, site maps, and content plans that outline the structure and narrative of web projects.
Collaborative Integration: Work closely with design and development teams to ensure that content strategy is seamlessly integrated with visual and functional elements of the website. Ensure strategic alignment throughout the project to deliver cohesive and impactful digital solutions.
Content Management: Oversee the entry and organization of content within content management systems. Maintain high standards of accuracy and consistency to ensure quality control and prepare for a smooth transition to client management.
Performance Optimization: Adjust content strategies based on quantitative and qualitative feedback to continuously optimize user engagement and achieve strategic objectives.

What are the perks?

From cultural centers to banks, our 100+ clients give you the opportunity to create impact across an exciting range of industries. Pursue your personal and professional development through paid professional development leave and training opportunities. Contribute to our community (internal and external) through year-round office events and company-sponsored volunteer opportunities with local non-profits. Be a member of a growing firm on historic Main Street in a modern, open office with a casual dress code and a commitment to work-life balance.